Oakland Museum of California

SOMOakland, California, United States2021Графика и бренд

When the Oakland Museum of California began a significant renovation of its landmark 1969 building, it also took the opportunity to update its identity. The SOM Graphic Design Studio created the institution’s environmental graphics program and developed a new graphic identity. The design incorporates details and finishes of the new architecture while remaining sensitive to the historic building. Bold and vibrant colors are used throughout to announce gallery entries, showcase donor recognition, and enliven the overall atmosphere.

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