Contribution to 22 Bienal Internacional de São Paulo. Ruptura com o Suporte
The São Paulo Pavilion by Herzog & de Meuron represents a type of building that has not yet made history. Its function may briefly be defined as delimiting a specific group of items within a larger exhibition. Architecturally this might take the form of several small, separate buildings either standing outside or grouped together inside an immense exhibition space. The need for delimitation arose with the rise of major events in the 19th century, such as the world fairs and the huge, annual or biennial art exhibitions like the Salon in Paris and the Venice Biennale. The first artist’s pavilion was in fact designed by Gustav Courbet. Having been rejected by the jury of the 1855 World Fair in Paris, he built himself a makeshift pavilion nearby. His exhibition, including the famous Atelier painting. was a great success. The world fairs of the 19th and 20th centuries were actually seedbeds of experimental exhibition architecture, whose design in this context gave priority to national representation rather than the content of the pavilion.
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